Amazon Republic Day Sale

Our project

Amazon Republic Day Sale – Freedom of Choice, Freedom of Deals

Amazon India celebrates the spirit of Republic Day through a vibrant and patriotic campaign that blends national pride with the excitement of festive shopping. The film highlights Amazon as a trusted destination for great value and convenience, capturing moments of joy, togetherness, and celebration. Directed by Arunraj Kartha and produced by ARK Productions Pvt Ltd., the campaign features engaging performances by Pallavi Ramisetti and Chakravarti, bringing festive energy and relatability together in a visually appealing narrative that resonates with audiences across the country.

Project Execution

At ARK Productions Pvt Ltd., we are proud to have successfully executed the Amazon India Republic Day Sale campaign, a visually engaging and patriotic television commercial that captures the spirit of national pride alongside the excitement of festive shopping. Shot with a focus on colour, scale, and celebratory emotion, the film blends cultural symbolism with relatable everyday moments to create a strong festive connect.

The Amazon Republic Day Sale TVC goes beyond a promotional announcement—it reflects unity, freedom of choice, and the joy of celebration. With energetic performances by Pallavi Ramisetti and Chakravarti, crisp cinematography, and seamless coordination across production and post-production teams under the direction of Arunraj Kartha, the campaign delivers a confident, uplifting narrative that resonates with audiences nationwide.

Our Experts

Team Behind

Brand:	Amazon India
Director:	Arunraj Kartha
Production House:	ARK Productions Pvt Ltd
DOP:	Sajeesh Rajendran
Editor:	Kiran Thomas
Music Director:	Sivahari Varma
Line Producer:	Abhijith Vijay
Art Director:	Usha Muthyam
Costume Designer:	Dolly Anusha

DI:	The Color Brewer Company
Sound Mixing:	Eby Thomas
Production Coordinator:	Sreeraj Rajan
Production Assistant:	Ahammed Talhaq
BTS & Photography:	Praveen Peethambaran
DoP Associate:	Vivek Kongara
Travel & Stay Partner:	Anjana P Krishna (ARK Tours & Travels)
Language Assist:	Durga Rao Mandala
Featuring:	Pallavi Ramisetti & Chakravarti

Our Journey

Behind the Scenes

Step behind the curtain and see the magic in action. Watch our team collaborate, innovate, and bring our projects to life with creativity and dedication.