Comfort Fabric Conditioner

Our project

Comfort Fabric Conditioner – A Touch of Love in Every Thread

We were delighted to continue our collaboration with Unilever on a new film for their flagship brand, Comfort Fabric Conditioner. This story delves into the gentle bond between family members, illustrated through the simple act of sharing freshly laundered, incredibly soft clothes. The campaign focuses on how Comfort’s lasting fragrance and softness create cherished sensory memories that make a house feel like a home.

Project Execution

At ARK Productions, we are proud to have successfully executed another TVC for Unilever’s Comfort Fabric Conditioner, continuing a campaign built on emotional connection. Maintaining a consistent visual language of warmth and authenticity, this television commercial (TVC) once again highlights the core benefits of softness and freshness in the context of loving family interactions.

This film, like its predecessor, is more than just a product advertisement—it’s a celebration of the quiet moments of care that define a home. With heartfelt storytelling, gentle cinematography, and our team’s meticulous production management, we have crafted another campaign that reinforces Comfort’s message of love and care, resonating deeply with its target audience.

Our Experts

Team Behind

DI:The Color Brewer Company
Sound Mixing:Eby Thomas
Photography:Sreeraj Rajan
Production Coordinator:Sreeraj Rajan
Associate DOP:Praveen Peethambaran
Assistant Director:Vaibhav Rao
Art Assistant:Sravya
Costumer:Kutti Govind
Dubbing:Indragiri Bhooshanam
Location Manager:Sheik Khaleel
BTS:Praveen Peethambaran
Cast:Nirosha & Shalini
Client:Unilever
Brand:Comfort Fabric Conditioner
Director:Arunraj Kartha
Production House:ARK Productions Pvt Ltd
DOP:Georgy Joseph
Editor:Kiran Thomas
Music Director:Aloshya Peter
Line Producer:Abhijith Vijay
Art Director:Rahul Menon
Makeup & Hair:S Ibrahim
Costume Designer:Dolly Anusha

Our Journey

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Storyboard

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