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Our project
The ad film for SUPER WHITE X featuring actor Divyaalakshmi was meticulously executed by director Arunraj Kartha. The ad’s central premise revolves around a young girl marveling at her mother’s angelic appearance in a white dress, radiating an ethereal glow thanks to the exceptional whitening power of SUPER WHITE X.
To capture the desired celestial transformation, the production team meticulously selected a picturesque outdoor setting with ample natural light. The mother, portrayed by Divyaalakshmi, was dressed in a pristine white gown that showcased the remarkable whitening performance of the product. The use of soft focus and slow motion techniques further enhanced the angelic ambiance, creating a captivating visual narrative that exudes purity and divine radiance. Through these artistic elements, the ad effectively conveys the transformative power of SUPER WHITE X , leaving viewers with an indelible impression of its exceptional whitening properties.




Our Experts
| Director: | Arunraj Kartha |
| Production House: | ARK Productions |
| DOP: | Sudhi Surendren |
| Editing: | Bijin Krishna |
| Music: | Gopi Sunder |
| Costume Designer: | Chanchel |
| Graphics: | Prince |
| Colourist: | Sunil RGB |
| Manager: | A K Sivan |
| Concept: | M Anil |
| Assistant Directors: | Ram, Sandeep, Sibichan |
| Creative Production Team: | Abhilash, Safeer, G K, Vishnu, Sunil Kumar |
| Artist: | Divyaalakshmi, Alexiya, Sradha, Anjana, Priyadarshan, Easwar |
Our Journey
Step behind the curtain and see the magic in action. Watch our team collaborate, innovate, and bring our projects to life with creativity and dedication.


















